Barrie based FreshSpoke is shaking up the food industry with an online marketplace for the growing cohort of wholesale buyers turning away from imported and processed foods in favour of those produced closer to home.
FreshSpoke is tackling the distribution challenges that, until now have kept most farmers and micro-producers out of the wholesale market. “Consumers are demanding more local and sustainable sourcing on the part of institutions, retailers and restaurants”, states Marcia Woods, CEO and passionate force behind FreshSpoke, “but the existing food system doesn’t make it easy or economical to buy or sell local food on a commercial scale.”
See the press release for more details
|Media Release - FreshSpoke - EastOnt - Nov 2017.pdf||15.75 KB|